What industries do you specialize in?
We have extensive experience across a wide range of retail sectors, including fashion and apparel, consumer electronics, home goods, and specialty food and beverage. Our core principles of merchandising and customer experience are applicable to most retail environments, and we tailor our approach to the unique challenges and opportunities of your specific industry.
How do you measure the success of a project?
Success is measured against pre-defined Key Performance Indicators (KPIs) that we establish with you at the beginning of our engagement. These typically include metrics like average transaction value (ATV), sales per square foot, conversion rate, customer satisfaction scores, and staff performance. We provide regular reports to track progress against these goals.
What makes Prisma different from other consultants?
Our key differentiator is our hands-on, implementation-focused approach. We are not just theorists; we are experienced retail operators. We work side-by-side with your team to execute the strategies we develop, ensuring that change is not only planned but also successfully embedded into your daily operations for sustainable, long-term success.
Can you help with e-commerce as well?
While our primary focus is on brick-and-mortar retail, we strongly believe in an omnichannel approach. Our strategies often include integrating the physical store experience with your digital presence to create a seamless customer journey. We can advise on click-and-collect services, in-store technology, and ensuring brand consistency across all channels.
What is the first step to working with you?
The first step is a complimentary, no-obligation consultation. You can contact us via the form on our website or by phone. In this initial call, we'll discuss your current challenges, goals, and determine if our services are a good fit for your business. From there, we can propose a more detailed audit and project scope.
Where are you based and what is your service area?
Our main office is located in Prague, Czech Republic. We primarily serve clients throughout the European Union, but we are equipped to handle projects for international clients and have experience working in various global markets. We leverage both on-site visits and remote collaboration to work effectively regardless of location.